Let's Talk About...

  Let’s Talk About…   is a series of short publications where complex topics are discussed in an accessible and light-hearted format.   Let’s Talk About…   is presented as a case study of the ins and outs of the world of design for seasoned experts and newcomers alike, including those who may be undergoing the research process before engaging with an agency for future projects. With this in mind, we hope you enjoy this series of publications as much as we’ve enjoyed producing it. Read more about this series on: Let’s Talk About Creating a Brand Name Let’s Talk About Branding & Identity Let’s Talk About Creating a Logo Let’s Talk About Creating a Brand Identity Let’s Talk About Rebranding Let’s Talk About Logo Inspiration Let’s Talk About Literal Logos Let’s talk about disruption. Generally, disruption is a word with some heavy connotations that may not seem like the best to describe your brand. In broad terms, what is disruption? Well, depending on who you ask, there are two accept